MKTG 4020: Advanced Logistics and Supply Chain Management
Flow of physical product through channels of distribution. Linkages between controlling physical flows and major functions of firm (e.g., finance, marketing, operations). Emphasizes organizing interactions between firms, developing an integrative supply chain management strategy.
 
Requirements: CSOM mjr, 60 cr or NONM, Bus C
Grading Basis: A-F or Audit
 
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