MKTG 6072: International Marketing
| Managing international marketing functions. Identifying marketing-based international business opportunities. Cultural factors in buyer behavior. Constructing/evaluating global/culturally adjusted marketing strategies.
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| | Requirements: MBA student | | Grading Basis: A-F only | | | | Term: | Section: | Credits: | Class#: | Instructor: | Meets: | Session: | Location: | Enrollment: | | Fall, 2009 | 060 | 2 | 31081 | Murray,John A | Th 05:45 PM-
09:05 PM | Second Half of Term | Hanson Hall, Room 1-111 | 65 | | Fall, 2010 | 060 | 2 | 28905 | | Th 05:45 PM-
09:05 PM | Second Half of Term | | 65 |
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