MGMT 6021: Preparing and Implementing the Business Plan
Students teams develop/implement business plans for business venture launch via startup or acquisition. Each team presents aspects of their business plan: "elevator pitch," company mission, product/service value proposition, customer/market segmentation, competitive analysis, business strategy, marketing plan, financial projects. Students provide feedback on each other's plans.
 
Requirements: MBA student
Grading Basis: A-F only
 
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