MKTG 6073: Technology Marketing
| Frameworks for marketing in high-tech contexts. Technology adoption, product development, life cycles, networks/standards, organizations, alliances, acquisitions, market entry.
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| | Requirements: MBA student | | Grading Basis: A-F only | | | | Term: | Section: | Credits: | Class#: | Instructor: | Meets: | Session: | Location: | Enrollment: | | Spring, 2010 | 060 | 4 | 68095 | Murray,John A | M 05:45 PM-
09:05 PM | Regular Academic Session | Carlson School of Mgmt 2-224 | 48 |
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