 
The Carlson School Enterprises offer an unparalleled opportunity for MBA students to apply classroom theories to real-world business, leveraging the resources of one of the nation's leading business schools. Offered as an elective to select second-year MBA students, the Enterprises are student-led venture capital, brand and marketing management, funds management, and consulting businesses. A team of directors-business leaders and academics at the top of their profession-manages and supports the student associates and consultants. Together they serve corporate and individual clients by providing fee-based services aimed at meeting bottom-line goals. In addition to leading the Enterprise's daily operations, student associates and consultants are immersed in complementary coursework designed to support their work.
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  The Carlson Brand Enterprise addresses brand and marketing challenges faced by some of the world's leading corporations. The Brand Enterprise serves an array of clients, including Fortune 500 companies, newly formed entrepreneurial businesses, and nonprofit organizations. Student associates use a unique set of tools and methodologies to leverage brand assets, provide innovative solutions, and deliver measurable, bottom-line results. Brand Enterprise projects include conducting market research, developing brand architecture, and formulating integrated marketing strategies.
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 The Carlson Consulting Enterprise provides targeted strategic and management support to its clients. Focusing on strategy, and supply chain and operations, Consulting Enterprise student consultants bring an objective eye, formidable business experience, and their MBA learning to help clients resolve their operating challenges. Student associates research their client's company, analyze the data resulting from their research, and provide bottom-line driven recommendations to their clients. |
 With two funds under management—the Carlson School Growth Fund and the Carlson School Fixed Income Fund-Funds Enterprise student associates manage more than $24 million. They conduct comprehensive analyses of firms, their strategies, and their performance. They also analyze the industries in which their firms operate and make portfolio recommendations to an investment oversight committee. |
 The Carlson Ventures Enterprise analyzes new business opportunities for both entrepreneurial start-ups and Fortune 500 companies. By thinking creatively about market growth, customer segmentation, pricing strategies, and financing options, Ventures Enterprise associates address the myriad challenges that face new ventures. Our associates provide practical, strategic advice to entrepreneurs and business development professionals hoping to build the next great company. |
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