 
 Jane E. J. Ebert, Assistant Professor of Marketing, came to the Carlson School of Management in 2002, following two years of postdoctoral fellowship at MIT, where she studied the psychological processes involved in the valuation of future events. Ebert earned her Ph.D. in social psychology at Harvard University. Her research focuses on understanding how marketers and policy-makers can increase the influence of consumers’ future goals (such as good health and a comfortable retirement) on their current decisions and behavior, and on understanding how consumers think about and make decisions whose consequences will occur in the future. Ebert has presented at many conferences and professional gatherings, including the Society of Consumer Psychology, Association for Consumer Research, and Marketing Science annual conferences, and the International Symposium on Intertemporal Choice at the European Association for Decision Making’s biennial conference on Subjective Probability, Utility and Decision Making. Ebert’s research is published in the Journal of Personality and Social Psychology, Acta Psychologica, Cognition and Emotion, and Management Science and is forthcoming in the Journal of Consumer Research.
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- Decision making
- Inter-temporal choice and temporal discounting
- Affect prediction
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Full List of Publications
Recent Publications
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" Decision Making and Brand Choice by Older Consumers," Catherine Cole, Gilles Laurent, Aimee Drolet, Jane Ebert, Angela Gutchess, Raphaelle Lambert-Pandraud, Etienne Mullet, Michael I. Norton, and Ellen Peters, Marketing Letters (forthcoming).
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"Decisions and Revisions: The Affective Forecasting of Changeable Outcomes," D. Gilbert and J. E. J. Ebert, Journal of Personality and Social Psychology (2002). Vol. 82, p. 503-514.
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"The Role of Cognitive Resources in the Valuation of Near and Far Future Events," J. E. J. Ebert, Acta Psychologica (2001). Vol. 108, p. 155-177.
Working Papers |
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Recent Media:
- January 1, 2008, "Science Has Second Thoughts About Life," by Lewis Smith, The Times (UK).
- Fall 2007, "Research Highlight," Marketing Matters: A Newsletter of the Institute for Research in Marketing, University of Minnesota.
Recent Presentations
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"Self-Sympathy in the Short-Term: Self-Other Differences in Long-Term Benefits and Short-Term Costs," presented as part of a competitive special session at the Society of Consumer Psychology Conference, February 2005, in St. Petersburg, FL. The special session was titled, "Using Construal Level Theory to Uncover Cognitive Drivers of Decisions for the Future." Also presented at the October 2004 Association for Consumer Research conference in Portland, OR.
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"The Impact of Mental Resources and Attention on Discounting of the Near and Far Future," presented with Drazen Prelec at the June 2004 Marketing Science Conference in Rotterdam, The Netherlands.
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With Drazen Prelec, presented "The Motivational Force of Future Rewards: Differences Between Explicit and Implicit Valuations for Future and Uncertain Rewards," as part of a competitive special session at the Association for Consumer Research October 2003 Conference in Toronto, Ontario. The special session was titled, "Understanding the Evaluation of Future Events: The Impact of Psychological Characteristics Both of the Events and the Evaluators."
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Jane E. J. Ebert, Assistant Professor of Marketing
Carlson School of Management
University of Minnesota
321 Nineteenth Avenue South, Suite 3-150
Minneapolis, MN 55455-0438 USA
(612) 624-5055, fax (612) 624-8804
ebert012@umn.edu
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