This program is designed to enhance understanding and build the executive’s skills in leveraging information technology for their functional area. The focus is on developing ability and insights to identify new opportunities and create a forward-looking IT investment strategy. The program will cover the three stages of IT corporate transformation starting with enabling internally optimized business processes; moving onto developing superior external synchronization with customers, suppliers, and outsourcing partners; and concluding with IT enabled agility and innovation in front-line business processes. IT can become your innovation partner by playing a direct role in front-line business processes, such as product design, forecasting, and creating information based top-line initiatives. An effective IT strategy, appropriately implemented, will give your organization a competitive advantage. |
- Understand IT value creation through front-line process transformation
- Evaluate IT initiatives from a financial risk management perspective
- Manage and innovate using appropriate data and measurement analytics
- Use IT investments to manage inter-organizational systems or the extended enterprise
- Understand the role and utility of emerging IT innovations, such as Web 2.0, crowd sourcing, and prediction markets
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The course is intended for non-technical managers and executives that are consumers of IT services within an organization. The target audience includes managers in all tactical functional areas such as marketing, finance and operations, as well as functional area leaders who have responsibility for making strategic investments in the capabilities of an organization. |
- Transforming business and value creation through information technology
- Using IT to create a competitive advantage
- Structuring and managing IT investments with the options approach
- Developing information capabilities for business value and competing through analytics
- Business to business exchanges and IT outsourcing
- Harnessing the power Web 2.0 technologies
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The course will enable managers and executives to understand, explore, and exploit IT based opportunities in their job functions. The course uses practical frameworks that build capabilities to analyze and use a value-based approach towards IT investment opportunities. |
 The teaching approach provides a mix of lecture, discussions, and working sessions. Small group exercises and one-on-one consultations with faculty and other participants will give you an opportunity to apply the tools and concepts of IT strategy. |
 $3,500
Quantity Discount
A discount of 15% will apply to registrations of three (3) or more people from the same company registering as a group for the same specific program. Please note that this offer is contingent upon all registrants enrolling in the same program having the same start date. Program cancellations and program transfers affecting the minimum number of people enrolled in the program for which the discount applied will void the discount.
Cancellation / Transfer Policy
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