A Practitioner's Guide to Intrapreneuring
Tuesday, April 27, 2010 / 1 - 5 p.m.
REGISTER
Businesses are constantly challenged to innovate and grow. And while innovation seems to be part of every company’s mission statement, very few seem to know how to actually proceed. This course will address the importance of innovation and how every employee can become a “corporate intrapreneur.”
WHAT YOU WILL GAIN
- What innovation is and why it is critical to survival
- The difference between entrepreneurs, intrapreneurs and employees
- How to begin innovating immediately
- How to navigate the organization as an intrapreneur
- New sources for innovation
- A basic process for business innovation
INSTRUCTOR
TOBY NORD is the professional director of Carlson Ventures Enterprise, a unique year-long program for full-time MBA students designed to teach entrepreneurial skill through experiential learning. He is also an adjunct MBA faculty member teaching Corporate Venturing and New Product Design and Business Development. Prior to his work with the Carlson School, Nord worked with various local companies including Best Buy, where he worked in Strategic Marketing, Business Development, Strategy and Innovation. Some of this work is highlighted in the Harvard Business Case Best Buy: An Innovator’s Journey. Toby also consults with local companies and focuses on growth, innovation, business creativity and strategy. He received his MBA from the Carlson School of Management, University of Minnesota.
Listen to Toby Nord describe the program
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