David Mucha is vice-president of Market Intelligence at UnitedHealthcare, the commercial division of UnitedHealth Group, a Fortune 25 company serving over 70 million Americans with diversified health and well-being services. 
 

Mucha has been at UnitedHealthcare since 2004 and has responsibility for all primary market research related to campaign management, brand equity measurements, customer satisfaction and loyalty tracking systems, customer retention and acquisition modeling, growth strategies, new product development and launches, and advertising effectiveness.
 

Mucha has previously held similar positions with Fortis Financial Group and The Pillsbury Company; he also has twelve years of experience as a market research consultant.
 

Mucha is a member of the American Marketing Association and an active member at the Northfield MN Historical Society. He received his BA in economics from Saint Norbert College and his MBA from the University of St. Thomas.