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MKTG 6088 Strategic Marketing

Determining product-markets where organization should compete. Sustainable competitive advantage. Matching marketing strategy with environment. Coordinating marketing, other business functions. Organizing marketing function/management.

Fall 2013

Section 001 LEC (23611)

Days: Tu,Th
Time: 01:45 P.M. - 03:25 P.M.
Room: CarlSMgmt 2-215
Instructor: David K Hopkins - hopk0027@umn.edu

2 credits

Section 090 LEC (18924)

Days: Tu
Time: 05:45 P.M. - 09:05 P.M.
Room: CarlSMgmt 1-123
Instructor: Wayne G Mueller - wgmuell@umn.edu

2 credits

A-F only; prereq MBA 6210, MBA student

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MKTG 6088 Strategic Marketing

Fall 2013

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