Carlson School of Management

MKTG 6088 Strategic Marketing

Determining product-markets where organization should compete. Sustainable competitive advantage. Matching marketing strategy with environment. Coordinating marketing, other business functions. Organizing marketing function/management.

Spring 2014

Section 060 LEC (56344)

  • Days: M
  • Time: 05:45 P.M. - 09:05 P.M.
  • Room: HMH 1-106

2 credits

A-F only; prereq MBA 6210, MBA student

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